Roberto Benigni’s recent television appearances have enchanted audiences: a 36% viewership share for I Dieci Comandamenti, the entertainment broadcast in December 2014; 53.4% for his guest appearance at Sanremo on the 7th February 2023, and over 55% for co-hosting the 2025 edition of the Festival alongside Carlo Conti on the 14th February. As Benigni himself has said, “dreamers never dream alone”: all of Italy dreams when this great artist takes the stage.

Anticipation is building for the evening that will bring him back to Rai 1, eleven years after his last show as a host. Airing on Wednesday, 19th March, Il Sogno will be a time to reflect on the present and future, with the emotional power and unique ability of Roberto Benigni to handle profound themes with tranquillity and light-heartedness. An open offer is available with a CPG aligned with the End of Year Message from the President of the Republic: institutional placement for an institutional product.

Between March and April, the entertainment schedule will feature two iconic faces with two new programs: from the 22nd March on Rai 1, Carlo Conti will host Ne vedremo delle belle, a show that will bring spectacular challenges between great performers and showgirls to the stage; from the 24th of the same month, Alessia Marcuzzi presents Obbligo o verità, Rai 2’s talk show where guests must answer difficult questions or else engage in entertaining challenges.

For more information about the commercial offerings for Il Sogno, consult the dedicated price list. To explore the entertainment proposal further, reply to this e-mail or contact your reference agent.